EXECUTIVE BRIEF / 01
Saudi SEVENEXIT15 ProjectProgress Report
An executive view of the schedule, submission stages, and SEVEN stakeholders from the first meeting through completion of the Round 2 final package.
Detailed monthly timeline →READY
CALENDAR OVERVIEW / 02
The Bid JourneyAcross Five Months
Select a marked date to open the corresponding detailed monthly slide.
ROUND 1 / 03
From Original Deadlineto Submission
2 January was an internal production target; the original official deadline was 4 January.
EVENT CODEDoc235409860
TENDERRFQ Template RFP 227-2025 — Content Production & Creative Direction
ARIBA EVENT 01 / 02- TENDER SCOPE
- Media content production and creative direction across all Exit 15 zones. SEVEN BOQ: 154 line items; internal production estimate: 157 pieces totaling 284 minutes.
- SRL SCOPE
- Zone-specific show concepts, narratives, video and audio content planning; APPENDIX 9 Creative & Technical Presentation; production and delivery methodology.
Questions due 23 December; original proposal deadline 4 January.
Star Networks registered as the sole bidder account and confirmed for official submission.
PDF submitted through Ariba; editable PPT sent to the SEVEN contact by email.
TECHNICAL REVIEW / 04
InvitationTechnical ReviewClarifications
The session focused on scope, schedule, deliverables, and feasibility—not price negotiation.
- Technical Evaluation Invitation
Offered 11:00 or 14:00 Saudi time on 16 February.
- Technical Review Held
Reviewed scope, schedule, deliverables, hardware feasibility, and the content and creative vision.
- Technical Queries and Clarifications
Provided additional documents and General Queries responses, then issued the final clarification incorporating SEVEN feedback.
ROUND 2 / 05
From Shortlistto Final Package
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TENDERRound 2 — RFP 227-2025 — Content Production and Creative Direction
ARIBA EVENT 02 / 02- TENDER SCOPE
- Shortlist rebid updating the Round 1 technical and commercial proposal, contract, and schedule, with the Optional Scope “SEVEN Ski Roof Branding.”
- SRL SCOPE
- Restructure APPENDIX 9; develop Snow Park roof LED media-lighting and landmark concepts; evaluate visibility from aircraft and highways by day and night; produce FR24/Unity simulations and a 30–60 second film.
Updated technical comments, commercial proposal, contract, and optional scope.
Original Round 2 submission date.
Internal final confirmed at 19:14 · deadline 20:00.
CONTACT REGISTER / 06
Direct Contactsand Email CCs
Email and Ariba operating contacts, plus relevant copied recipients. Star Networks and SRL personnel are excluded.
Aliah M. AlQahtani
Saudi Entertainment Ventures | SEVEN · Procurement / Attractions
- EXIT 15 ROLE
- Coordinated the RFP, Technical Evaluation, Round 2, and deadline extensions.
Mohammed Alshammari
Saudi Entertainment Ventures | SEVEN · Associate, Supply Chain Excellence
- PROFILE
- Supply-chain practitioner focused on supplier relationships and value creation; completed Supplier Relationship Management Practitioner training.
- EXIT 15 ROLE
- Managed vendor registration, confirmed Star Networks as the sole bid account, and supported vendor onboarding.
Saleh Almahmoud
Saudi Entertainment Ventures | SEVEN · Procurement Excellence Senior Manager
- PROFILE
- Approximately 15 years in procurement, tendering, and purchasing, focused on procurement excellence, operations, and strategic sourcing.
- EXIT 15 ROLE
- Copied on relevant correspondence as an indirect stakeholder from a procurement-governance perspective.
Vendor Management
Saudi Entertainment Ventures | SEVEN · Vendor Management
- EXIT 15 ROLE
- Shared reference mailbox for vendor registration.
VERIFIED PROFILES / 07
VerifiedParticipants
Technical Review participants whose identities were confirmed through public profiles and career records.
Alistair Lathe
Saudi Entertainment Ventures | SEVEN
Design Director – Delivery
- PROFILE
- UK- and Hong Kong-registered architect with 30+ years of experience; RIBA and LEED AP; held design leadership roles at SOM, Atkins, and Jacobs.
- EXIT 15 ROLE
- Reviewed spatial, architectural, feasibility, and design-coordination matters from a Design Delivery perspective.
Dino Matarozza
Saudi Entertainment Ventures | SEVEN
Creative Director
- PROFILE
- Creative Director overseeing project development across the SEVEN portfolio, with a focus on entertainment experiences and placemaking.
- EXIT 15 ROLE
- Reviewed creative vision, guest experience, placemaking, and branding direction.
Bruno D’Souza
Saudi Entertainment Ventures | SEVEN
Procurement & Contracts / Contracts Management
- PROFILE
- Honorary Fellow of World Commerce & Contracting; specialist in contracts, procurement, and commercial governance.
- EXIT 15 ROLE
- Reviewed contract terms, commercial and contractual risk, and contract management.
Ahmed Hossam Darwish
Saudi Entertainment Ventures | SEVEN
Associate Director – Projects
- PROFILE
- Approximately 16 years in design and project delivery, including electrical, ELV, and complex entertainment projects.
- EXIT 15 ROLE
- Reviewed technical feasibility, design delivery, and systems and electrical integration.
MEETING PARTICIPANTS / 08
Project-VerifiedParticipants
Where no definitive public profile was identified, only relationships, titles, and roles documented in meeting records are shown.
Anas Al Ghailani
Title not confirmed
- EXIT 15 ROLE
- Participated in project-direction discussions and the technical review.
Jonathan
Surname and title not confirmed
- EXIT 15 ROLE
- Attended the initial project-scope discussion.
Daniel Malone
Director, Development
- EXIT 15 ROLE
- Reviewed development scope, commercial context, and schedule.
Khalid Al Shammari
Title not confirmed
- EXIT 15 ROLE
- Attended the technical review.
Aliah M. AlQahtani
Procurement / Attractions
- EXIT 15 ROLE
- Coordinated the RFP, Technical Evaluation, Round 2, and deadline administration.